Viewers watching Dockers home games during the 2017 were treated to some fun, with Likeable Creative’s clever use of Domain Stadium’s electronic boundary signage. Likeable helped leverage Envision Medical Imaging’s sponsorship of the Dockers with a digital sign that starts with repeated logos before dramatically switching to an X-ray to reveal the skeletons of the spectators behind the sign. The animation was produced in-house at Likeable Creative.
Envision’s sign begins with repeated logos before dramatically switching to an X-ray to reveal the skeletons of the spectators behind the sign.
Watch the fun unfold.